2023

Studio Tigers #6: Karolina Zdunczyk - Influencer marketing - how to do it right?

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Timing:

min.

How do you negotiate with influencers? How to use current trends in a campaign launching a new product? Karolina Zdunczyk talks about how to create a campaign that wins awards.

Tiger goes to town - in your headphones, in your car, on your bike, at home, in the park - wherever you want to listen to him!
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What is Studio Tigers?

🎙️Studio Tigers is the place where our specialists, clients and other industry experts come together to talk without limits about digital marketing. No scripts, no censorship - just authentic and substantive discussions about what's really going on in the marketer's world.

You can find us on YouTube, Spotify i Instagram, so you have a choice of how and in what channel you want to receive our content. Whatever your preference, you will find something for you.
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In the next episode of Studio Tigers, we talk to Karolina Zdunczyk - Influencer Marketing Expert at Tigers.

Karolina is responsible for comprehensive support of clients in the field of social media and influencer marketing, as well as the development of the influencer marketing unit. She specializes in campaigns using influencers, custom actions and selection of brand ambassadors. She has been involved in influencer marketing for 6 years. She has worked both as a manager of influencers, a specialist responsible for working with ambassadors on behalf of a brand, and a senior specialist of the influencer marketing department at a marketing agency. In June 2023, the campaign "Don't be defined by #discoveryourcolor," which she prepared for the Motorola brand, won the Golden Arrow 2023 statuette in the Marketer's Challenge - Product Launch category.

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